# identity.md

## Organization Overview
- **Company Name:** Qwairy
- **Mission:** To help brands grow their presence and succeed in AI search by making it easy to monitor and optimize brand mentions across platforms like ChatGPT, Claude, and Perplexity.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Details forthcoming.
- **Size and Scale:** Serving 2,000+ brands.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Founded by SEO and tech entrepreneurs Luca Fancello, Nicolas Ilhe, and Aimé Dushimire.
- **Team Structure and Departments:** Includes collaboration features designed for professional PR and communications teams.
- **Company Culture and Values:** Focused on AI search optimization and actionable brand performance insights.

## Operations & Structure
- **Business Model and Operational Approach:** Operates as a Generative Engine Optimization (GEO) platform providing monitoring and actionable insights for AI search performance.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Details forthcoming.