Qwairy for Brand Managers

Monitor & Control How AI Describes Your Brand Across Every Platform

AI platforms describe your brand to millions of users daily. See exactly what they're saying, track sentiment shifts, and take action when narratives go wrong.

4.8/5 on G2

AI is already telling your brand story - but is it telling it right?

800M+ weekly ChatGPT users are forming opinions about your brand based on what AI tells them. AI hallucinations, outdated information, and unfavorable competitor comparisons can reshape your brand perception overnight - and traditional brand monitoring tools are completely blind to it.

58% of consumers now use AI assistants to research brands before making a purchase decision. When a prospective customer asks ChatGPT "is [your brand] trustworthy?" or "how does [your brand] compare to [competitor]?", the answer they receive directly shapes buying intent.

Your existing brand monitoring stack has a critical blind spot. Social listening tools track Twitter and Reddit. PR dashboards scan news outlets. But none of them track the fastest-growing influence channel of 2025 - the AI answer engine. Millions of branded queries happen in ChatGPT, Claude, Gemini, and Perplexity every day with zero visibility for brand managers.

Brand perception in AI is not static. Model updates, new training data, and shifts in how competitors position themselves can all change how AI describes your brand within days. Without continuous AI sentiment analysis and a real-time brand health dashboard, you're flying blind in the channel that increasingly determines first impressions.

Your AI Brand Monitoring Command Center

Sentiment Analysis

Track how AI perceives your brand across all platforms in real time. Our AI sentiment analysis engine scores every mention, detects tone shifts, and alerts you the moment perception moves - giving you time to respond before a negative narrative takes hold.

Brand Perception

Discover exactly which attributes and qualities AI associates with your brand versus competitors. The perception analysis module maps your AI brand identity, surfaces narrative gaps, and shows how your brand story evolves across different AI engines and markets.

Competitive Positioning

Understand precisely how AI compares your brand to competitors in recommendation contexts. See who gets cited more, what differentiators AI highlights for each player, and where you're losing ground - then use action planning to close the gap.

Real-Time Alerts

Never be blindsided by a brand reputation shift in AI. Set custom thresholds for sentiment changes, new competitor mentions, or visibility drops - and receive instant Slack or email alerts so your team can act fast.

Take Control of Your AI Brand Reputation in 3 Steps

01 Connect

Add your brand and key competitors in under 2 minutes. Qwairy immediately begins monitoring AI platforms - ChatGPT, Claude, Perplexity, Gemini, and 10+ others - so you have baseline data from day one.

02 Monitor

Your brand health dashboard shows exactly how AI describes your brand - sentiment scores, perception attributes, competitive comparisons, and accuracy flags - updated continuously across all engines, countries, and languages.

03 Act

Follow targeted recommendations from the action center to improve how AI represents your brand. From content briefs to page optimization suggestions, every action is mapped to a measurable impact on your AI brand score.

AI Brand Monitoring Platform Built for Brand Managers

Every tool you need to monitor, analyze, and protect your brand narrative across AI platforms - from real-time sentiment tracking to competitive intelligence.

AI Sentiment Dashboard

Track brand sentiment across all AI platforms in real time with our dedicated sentiment analysis module. See how ChatGPT, Perplexity, Claude, and Gemini perceive your brand - with trend lines, anomaly detection, and side-by-side competitor sentiment benchmarking so you always know where you stand in AI brand reputation.

Brand Perception Analysis

Understand the complete picture of how AI describes your brand with the brand perception module. See which attributes AI associates with you, what tone it uses in different contexts, and how your brand narrative compares to competitors - giving you the intelligence to close perception gaps and reinforce strengths.

Cross-Platform Brand Monitoring

Monitor your brand mentions across 10+ AI engines from a single monitoring dashboard. Track every mention, every recommendation, and every competitive comparison with full response context.

Brand Safety Alert System

Never be blindsided by a brand narrative shift again. Set custom alerts for sentiment changes, accuracy issues, new competitor mentions, or visibility drops - and receive instant notifications via Slack or email.

Identify Backlink Opportunities

Discover high-value domains that cite your competitors in AI-generated answers but not your brand. Surface untapped link opportunities ranked by authority, relevance, and citation frequency across all major AI providers.

Proven Results

Measurable improvements in AI visibility

• +145% AI search rankings
• 3x brand mentions in 60 days
• 87% see results within 30 days

Built for Teams Like Yours

Whether you're optimizing for search engines, growing a brand, or managing client portfolios—Qwairy adapts to your workflow.

FAQ

How is AI brand sentiment measured?

Qwairy analyzes every AI response that mentions your brand, scoring sentiment on a multi-point scale.

Can I monitor my brand in multiple languages and markets?

Yes. Qwairy supports monitoring in 45+ languages across 100+ countries.

How do brand safety alerts work?

You can set custom alert thresholds for any tracked metric - sentiment score, mention frequency, competitor mentions, visibility changes, accuracy flags, and more.

What's included in the free plan?

120 credits to explore the full platform - including AI sentiment analysis, brand perception monitoring, competitive positioning, and basic alerting across all AI engines. No credit card required.