The Qwairy Blog

Your source for AI visibility insights, SEO strategies, and expert guides. Stay ahead in the evolving landscape of AI-driven digital marketing.

Qwairy v1.18 Product Update: AI Revenue & Action Center

AI Revenue moves to GA with three-layer attribution and a self-serve GA4 setup, the Action Center leaves beta on every paid plan, and a new Pitch Audit lets agencies run one-shot GEO audits on prospects. Plus a refreshed Premium Models catalog and the MCP server now available from Starter.

Read article | Jul 5, 2026 • 12 min read

Latest

The freshest insights and playbooks from the Qwairy editorial team.

How Qwairy Predicts the 2026 World Cup Winner
A Qwairy research study on how AI answer engines frame the 2026 World Cup winner, where they agree, where answers become volatile, and what marketers can learn from AI perception mapping.
Jun 30 • 7 min read

How Kolsquare Doubled Its AI Citation Rate and Became Spain's Most-Cited Influencer Marketing Brand
How Kolsquare, the European leader in influencer marketing, used Qwairy to double its AI citation rate, lift brand sentiment, and become the most-cited domain on influencer-marketing prompts in Spain.
Jun 18 • 8 min read

The Answer Is Now an Opening: How AI Engines Turn One Question Into a Funnel (June 2026)
We measured how AI engines END their answers on the commercial questions brands compete on: how often the engine closes by offering to keep going. Measured across the major AI engines we monitor over a 90-day window.
Jun 15 • 11 min read

Product

Qwairy's MCP: The GEO Tool Built for AI Visibility — Natively
A full breakdown of Qwairy's MCP server: what each tool does, how it compares to Visiblie, Omnia, and Foglift, and why native MCP matters for GEO strategy.
Jun 5 • 6 min read

Qwairy v1.17: AI Assistant & Ads Monitoring for Everyone
Launch your agency practice with pitch workspaces and a public directory. Run full GEO audits on any competitor with PDF export.
Apr 11 • 9 min read

Guides

How to Set Up AI Referral Tracking in GA4, Plausible and Matomo
Most analytics tools miss or misclassify AI referral traffic by default. This step-by-step guide shows you how to properly track visits from ChatGPT, Perplexity, Claude, Gemini, and other AI platforms in GA4, Plausible, and Matomo.
Jun 14 • 9 min read

How to Measure GEO ROI and Track AI revenue from LLMs (ChatGPT, Claude, Gemini…)
This handbook gives you the three-layer framework, a maturity matrix, a 20-point audit, and the CFO conversation framework to fix that.
Apr 24 • 8 min read

How to Rank on ChatGPT: 7 easy Steps
The complete data-driven playbook for earning ChatGPT citations.
Apr 13 • 7 min read

How to Find Relevant Prompts Using Bing Webmaster Tools AI Performance
Use Bing Webmaster Tools' AI Performance dashboard to discover grounding queries, analyze citations, and optimize your content for Microsoft Copilot visibility.
Feb 16 • 6 min read

Research

Same Question, Different Web: AI Engines Barely Cite the Same Sources (June 2026)
We tested the assumption behind Google's "AI optimization is just SEO" guidance: do the domains cited by Google AI match those cited by ChatGPT, Perplexity, Claude and the rest on the same question?
Jun 11 • 17 min read

Same Question, Different Answer: The Two Blind Spots in How You Track AI Visibility (May 2026)
Two structural reasons a single AI visibility check misleads.
May 29 • 20 min read

Industries

GEO for Beauty & Personal Care: How Salons & Skincare Brands Win AI Recommendations (2026)
76% of beauty consumers are open to AI-powered shopping, and AI has surpassed social media as the primary channel for beauty product discovery.
Apr 1 • 10 min read

GEO for Home Services: How Contractors & Local Trades Win AI Recommendations (2026)
45% of consumers now use AI to find local services.
Apr 1 • 10 min read

Customers

How Meilleurtaux Boosted Its AI Visibility in the Competitive French Mortgage Market with Qwairy
Comment Meilleurtaux, leader de la comparaison de crédits immobiliers en France, a utilisé Qwairy pour mesurer et améliorer sa visibilité dans les moteurs IA.
May 27 • 6 min read

Insights

Top 8 Best tools for AI Brand Monitoring in 2026
Top AI brand monitoring tools in 2026 reviewed.
Mar 24 • 6 min read